During this time of year, consumer spending is at its highest. The holiday commercials and ads are never ending. Companies try to attract customers by advertising their sales and convincing people to shop. The winter holidays are a time for giving, but consumers and marketers have taken this idea to an extreme. The holidays become completely revolved around spending money. Companies try their best to force us to see their ads everyday by repeating commercials on television over and over. Everything advertised on television has to do with the holidays and people always want to give gifts, so they capture people’s attention by promising the best deals for the holidays. People by into this crazy rush to shop because they feel they can’t get the kinds of deals available at any other time. Black Friday has become one of the biggest events for shoppers and retailers. People line up or camp overnight outside stores to get their hands on the best deals for gifts they want to give, or just good deals for themselves. Sometimes the deals aren’t anything special in certain stores, but many people choose to be a part of the rush just to witness it for themselves.

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My Advertising Blog 2012

November 2012

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